DESCRIPTION
A SHISEIDO first in foundation that self-refreshes nonstop with ActiveForce™ technology. Our long-wearing fluid foundation synchronizes with skin and helps resist heat, humidity, oil and facial movement to maintain a just-applied, flawless finish that lasts 24 hours. Weightless. Breathable. Blendable. Buildable.
Coverage: Medium, Buildable
Finish: Fresh, Natural
Formula Details:
- SPF 30
- Oil-free
- All-day hydration
- Waterproof, smudge-proof
- Humidity-resistant, transfer-resistant
- Dermatologist-tested
- Non-comedogenic
- Fragrance-free
- For all skin types
TEST RESULTS
- 94% of women agreed the foundation felt comfortable on skin*
- 88% of women loved the texture of the product*
- 81% of women agreed the foundation reduced the appearance of pores*
- 81% of women agreed their skin looked fresh after 24 hours*
*Based on a 7-day US consumer study of 100 women